Wednesday, October 19, 2005

UnReal

In a study conducted last year on media usage for 18-34year olds, it was found that this age group spend alot of time on the web, using mobile phones, MP3 players and other digital devices. It also 'revealed that various media serve different functions for these consumers':
For example, television is cited as a source of "entertainment" and "escape," while radio is equated with "companionship" and "connectedness." The Web is seen as a source of "information" and -- quite notably -- "entertainment," and is described as "accessible" and "convenient."

Given that Locative Arts combine mobile phones, the web, real world, performance, game and racing, do you feel that you can be immersed in a fictional world, a fantasy? Would you want to with these devices?

Carey, J. (2004) 'OPA Ethnographic Study: Media Lifestyles of the 18 to 34 Year-Old Consumer' Online Publishers Association, New York. Media Release

Good luck tomorrow night, Isnocsysians!

1 Comments:

At 2:18 pm, Blogger -Benaiah- said...

It was surprising to see what people have developed in the Locative arts gaming area. I had no idea that it really existed. From what I saw I believe that this area could grow quite large and quite quickly in the mobile phone area, if of course the mobile phone companies see the possibilities and invest money.

I can totally see the attraction of playing these types of games, and if they are developed to be cheap and affordable to use I think people like myself would have no objections in checking them out.

 

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